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Think of it like giving your GA4 a makeover — because who says data can't be fabulous? We're talking about treatments that will make your GA4 shine bright like a diamond.
So let's move smoothly to the 3 things you need to check after installing GA4.
1st Thing
1st thing you should do after installing GA4 on your project website is checking your Data Retention and set it to 14 months instead of the 2 months set by default:
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2nd Thing
2nd important thing is to check if your Consent Mode is set upproperly. You can do this in many ways (we will write about them in another article) but also you can check it inside GA4. How?
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3rd Thing
The last, but not least thing to take care of is linking Google Search Console into GA4. We will now guide you step by step on how to do it:
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