3 Things You Should Check In Your GA4 Property After Installation

Are you tired of your GA4 being just plain and boring? Do you want to add some pizzazz and make it shine? Look no further! We've got three things that you should check in your GA4 property after installation to make it look like a million bucks. These treatments are not only meant to beautify but also chip away at your GA4 - consider it a pimp my ride, but for your analytics. So without further ado, let's dig in and get the most out of Google Analytics 4!

Think of it like giving your GA4 a makeover — because who says data can't be fabulous? We're talking about treatments that will make your GA4 shine bright like a diamond.

So let's move smoothly to the 3 things you need to check after installing GA4.

1st Thing

1st thing you should do after installing GA4 on your project website is checking your Data Retention and set it to 14 months instead of the 2 months set by default:

2nd Thing

2nd important thing is to check if your Consent Mode is set upproperly. You can do this in many ways (we will write about them in another article) but also you can check it inside GA4. How?