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As we said before, GA4 has over 30 standard reports. But in reality, there's no limit to the number of reports. Today, we'll reveal how to find hidden reports in your GA4 account - yes, there are countless hidden reports! Let's discover where they are and how to make them.
Our demo account, for example, has these visible reports:
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And what if we tell you now that such a list of available default reports depends on what options you choose when creating a new GA4 account?
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So just by checking the "Drive online sales" option, our Google Analytics 4 account will have additional built-in reports:
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So how to access such hidden reports?
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Library, as the name suggests - is the library of our reports, which we have available in the Reports tab. First, let's take a look at what the default Library looks like:
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What is a collection?
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That is, it is a collection of our reports.
We can make many such collections and customize them – that's exactly what we want. We can customize the look of GA4 to fit our business. At Digi2, that's what we do for every client to whom we implement professional data analytics.
And what is a report?
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That is, as you can see, the reports are placed in a particular collection, but they can also be placed in a particular folder.
